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Tahona Society Online Community: The New Era for Bartenders

Bartender using Tahona Society App

The world of mixology is constantly evolving, and bartenders are seeking innovative tools to refine their craft and connect with a global community. In 2025, Altos Tequila takes a bold step forward in its commitment to bartender education with the launch of the Tahona Society Online Community— a platform designed to integrate all the tools and resources offered by the Tahona Society, with a strong focus on building community.

What is the Tahona Society Online Community?

It’s much more than a platform; it’s a hub that combines education, mentorship, and global connection. Designed for professionals aiming to advance their careers, the platform offers a unique experience by merging advanced technology with the tradition and artistry of tequila.

📲 Available on desktop, this tool consolidates all Tahona Society initiatives into one place, giving bartenders unparalleled access to:

  • Online courses and expert talks: Learn from the most renowned figures in the mixology industry.
  • Global networking: Connect with bartenders from around the world and join a network that shares your passion for tequila.
  • Events and challenges: Participate in exclusive competitions and virtual events to showcase your creativity and learn from fellow bartenders.
  • Competitions and job opportunities: Enter the Altos Tahona Society Competition and access exclusive job listings from the world’s best bars.

Building a Global Community

The Tahona Society Online Community goes beyond education; it aims to unite bartenders of all experience levels. From advanced mixology techniques to practical tips for creating unique bar experiences, the platform is designed to foster collaboration and growth.

“The Tahona Society Platform reflects our commitment to hospitality and empowering bartenders. Whether you’re starting your career or are a seasoned professional, this platform is a game-changer, offering year-round support,” explains Carlos Andrés Ramírez Castañeda, Global Director Advocacy & PR at House of Tequila, Pernod Ricard.

The Importance of Coaching Behind the Bar

In such a dynamic industry, access to quality mentorship can make the difference between an average bartender and a true master of the craft. The Tahona Society Online Community not only provides tools but also offers authentic mentorship tailored to each bartender’s needs and experience levels.

From advanced mixology techniques to practical advice on managing the bar environment, Tahona Society coaches share their extensive expertise to help bartenders reach their full potential.

A Highly Anticipated Launch

The launch of the Tahona Society Online Community marks a pivotal moment for the mixology industry. Over 4,000 bartenders have already joined this exclusive community, and now, with the platform’s launch, access to transformative resources will be easier than ever.

The Tahona Society Online Community is not just a platform; it’s a declaration of intent to raise global mixology standards. Designed by bartenders, for bartenders, this platform represents a unique opportunity for those looking to refine their craft, connect with a global community, and honor tequila as the ultimate protagonist.

Get Ready to Be Part of the Change!

If you’re a bartender seeking inspiration, knowledge, and connection, the Tahona Society Online Community is your next destination. Join a community that celebrates the art of mixology and the legacy of tequila. Become part of a global network that not only shares knowledge but also redefines what it means to be a bartender in the 21st century.

Join the movement: https://altos-tahona-society.circle.so/

Available in iOS and Android very soon!