Paloma Day: Celebrate This May 22 with a Cocktail
May 22 is the perfect occasion to enjoy one of Mexico’s most refreshing and authentic cocktails: the Paloma. With its balance of citrus flavors and bubbles, this cocktail has conquered bars and palates around the world. Whether you’re relaxing on a sunny afternoon or celebrating with friends, the Paloma is always a great choice.
What’s Celebrated on May 22: Paloma Day
Paloma Day is dedicated to one of the most iconic cocktails from Mexico. It’s the perfect time to discover—or rediscover—this drink, which has gained international fame thanks to its fresh, bubbly, and perfectly balanced flavor.
From upscale bars to casual gatherings, the Paloma is the cocktail that never goes out of style.
The Origins of Paloma Day
While it doesn’t have a long official history like some classic cocktails, the Paloma has earned a special place in the hearts of tequila lovers. Its exact origin is uncertain, but many believe it was created in Mexico in the mid-20th century as a lighter alternative to the classic Margarita. Some say it’s named after a popular Mexican folk song from the early 1860s, but its exact origin remains unknown.
What we do know is that today, it’s one of the most ordered cocktails in bars and restaurants worldwide, thanks to its perfect combination of tequila, grapefruit juice, and soda. According to the 2024 Drinks International report, Altos is the most popular tequila used in this serve, with 20% of the vote among top bars worldwide.
The Paloma is not only beloved in Mexico—it has crossed borders and earned recognition from bartenders and mixologists around the globe. In fact, it’s estimated that 40% of tequila consumption in Mexico happens in the form of Paloma cocktails, reinforcing its place as one of the country’s most representative drinks.
It’s also a fantastic way to enjoy the authentic flavor of tequila—no fuss required.
If you want to make a full-flavored, authentic version, here’s the Crafted Paloma recipe. We asked Rodrigo García, former Altos Brand Ambassador in Mexico, to find inspiration in the classic cocktail and reinterpret it to reflect the hand-crafted spirit of Altos’ production process. The result is a modern take that embraces our premium tequila and highlights fresh ingredients.
Ingredients for a Crafted Paloma with Altos Tequila
- 60 ml / 2 parts Altos Plata
- 60 ml / 2 parts fresh pink grapefruit juice
- 30 ml / 1 part lemon juice
- 15 ml / 1/2 part agave syrup
- A pinch of salt
- Optional garnish: pink grapefruit wedge, lime wheel, salt
Step-by-Step Preparation
- Pour all ingredients, except the grapefruit juice, into a glass.
Mix using a molinillo to dissolve the agave syrup. - Fill the glass with ice to the top.
- Add the pink grapefruit juice as the final touch.
- Garnish with half a slice of pink grapefruit, and if you like, rim the glass with salt and crushed pink peppercorns.
*Pink peppercorns may present a nut allergy risk.
Tips to elevate your experience
The Paloma is a cocktail that invites personalization based on your style and taste. From the choice of grapefruit to the type of glass, every detail helps make this drink truly yours.
Pairing and Presentation Tips
- Pair your Paloma with fresh snacks like ceviche, guacamole, or light tacos to enhance the flavors.
- For a spicy twist, rim the glass with salt and chili powder.
- For a more vibrant touch, try using pink grapefruit to intensify the color and flavor.
So now you know! This May 22, celebrate Paloma Day with a cocktail that’s refreshing, full of flavor, and made to be shared. Cheers to good times and timeless classics!